SCARED TO
Spend
A small-business anthem
1 · 2 · 3 · 4
▲
Invested in growth this year
$0
Same as last year. And the one before.
POV: you’ll stay broke before you spend a dollar
Where I want this to go
▲ 312%
THE ROOF
🚀
“ I want to grow my business through the roof ”
Confirm investment
$500/mo
in ads to grow the business
Confirm & Spend
👈
…BUT DOES IT EVEN WORK?
“ But put my money in it where's the proof ”
9:41 🔌 18%
😞
Confirm payment
$500
to grow the business
“ Too scared to spend too scared to bet ”
REGRET
last opened: never
“ So I'm sittin on my wallet full of regret ”
Gotta spend to grow
but I’m scared to spend
Available balance
$0
⚠ INSUFFICIENT FUNDS
“ So I run out of cash in the very same end ”
Scared to spend
No growth
Run out of cash
Stay broke
The loop
“ Round and round it's a self made hole ”
The one thing
Invest in growth
🙊
“ Too scared of the one thing that'd save my soul ”
My numbers
What $1 of marketing returns —
Cost to get a customer —
What a customer is worth —
Profit per customer —
“ Never ran the numbers never even tried ”
RETURN: HIDDEN ON PURPOSE
“ What a dollar brings me back kept that blind ”
THE BUSINESS
SPIN & HOPE 🎰
“ It's a business but I treat it like a game ”
My pipeline
Total value: $0
“ Then I cry about my pipeline who's to blame ”
Marketing spend · every day this month
↻ same as last month
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
“ Doin the same nothin expectin a change ”
Waiting for a miracle…
0% · est. time remaining: ∞
“ Waitin on a miracle ain't that strange ”
Start — A business with real potential
Destination — BROKE
“ The fear's in the driver's seat I let it steer ”
2026 · NET PROFIT (YTD)
$0
Same story as 2025. And 2024. And…
“ That's why I'm broke again this year ”
Gotta spend to grow
but I’m scared to spend
Available balance
-$340
⚠ OVERDRAWN — AGAIN
“ So I run out of cash in the very same end ”
Scared to spend
No growth
Run out of cash
Stay broke
Still spinning
“ Round and round it's a self made hole ”
Still the one thing
Invest in growth
🙊🙊
“ Too scared of the one thing that'd save my soul ”
Scared to spend
still broke
Scared to grow
still broke